Helpful coaching for marketers at early stage B2B companies.
Get actionable advice and insights without long engagements
Turn your marketing ideas into boardroom success stories
Take advantage of 15 years of expertise and 2 successful exits
"Andrew is one of the most resourceful marketing minds I've worked with... I would recommend him as a great option for early stage companies looking for traction and growth."
Meagen Eisenberg, CMO at Samsara
Former CMO at DocuSign, MongoDB, TripActions, and Lacework
"I would recommend Andrew as a great asset for any early stage company in any strategic, executive or marketing role."
John Keister, CEO at MixMode
Former President & COO, Marchex (NASDAQ:MCHX)
In B2B, marketing is almost always the hardest job in the company.My guidance is practical, energizing, and gets results.I can help you unlock the confidence you need to thrive.
Why choose Marketing Maneuvers
Marketing Maneuvers was created by Andrew Sumitani.I led marketing at two startups that got acquired by publicly traded companies.First at BuddyTV, acquired by VIZIO (NYSE: VZIO). Then again at TINYpulse, acquired by Limeade (ASX:LME) then by WebMD (NASDAQ:WBMD).
In that time I’ve
Generated millions of dollars of annual recurring revenue,
Landed 151+ press hits (NYT, WSJ, Bloomberg, etc.),
Driven almost a quarter billion website views,
Delivered 60+ NPS conferences, and
Run a category-leading SaaS brand for three years in a row.
Today I am the COO and VP of Marketing at Poseidon.
Andrew excels in a start-up environment where taking action, quick learning and iteration produce far better results... Most importantly he's a quality human being and full of integrity.
Dave Smith
President & COO, Limeade (ASX:LME)
"I highly recommend any company looking to build Marketing to partner with Andrew. What really stands out is the steady stream of press hits his team landed in NYT, WSJ, Bloomberg, and our industry outlets. This was the fuel that fed sales with many millions of dollars of pipeline."
Josh Skinner
VP of Sales, Frontline Data Solutions
"Andrew has learned from some of the best in the field. Wherever he goes he will level up the growth side of the business as well as the entire culture."
Prem Kumar
CEO & Co-Founder, Humanly.io
Why Marketers Get Value
My approach isn’t about abstract frameworks. You’ll get real playbooks, practical steps, and a clear path forward from the very first conversation.I also don't drag things out — I intentionally keep my coaching packages compact and affordable.Marketers appreciate this because it’s low-risk and high-reward. You’ll gain confidence and along the way, I’ll share stories from my own startup journey. The moves that worked, and the mistakes you can avoid.
"Andrew's an excellent communicator, both internally and externally... I don't think I ever left a 1-on-1 with Andrew feeling less motivated or focused than when I came in."
Tyler Adams, Senior Marketing Manager at Factal
Advisory Coaching for Marketers
Need perspective?
Work 1-on-1 with me.
Get coaching that accelerates your results.
Get results board members will notice
Discover the secrets of building a winning marketing team
Learn how to confidently manage yourself and others
"I would highly recommend [Andrew] to any organization — especially a start-up, or small & growing team, looking to build out their marketing muscle."- Estelle Pin, Director of Marketing at Shibari Study GmbH
60-minute sessions
What to expect
Unpack challenges
Dissect the causes behind your roadblocks—pipeline growth, low-performing campaigns, or team misalignment. Take home insights you can use on Day 1.
Opportunity identification
Think of it like a treasure hunt for growth. Identify untapped opportunities you’re missing out on. Learn how to capture them.
Rapid-fire Q&A
Get answers to your burning questions. This is your chance to get clarity on whatever’s blocking your progress—no question is off-limits.
Pricing
I’ve led two B2B startups to exit, scaled marketing teams from scratch, and generate millions in pipeline.In 60 minutes, we’ll refine your strategy and identify opportunities so you can leave feeling confident and decisive.
$495 for a 60-minute session
"I'm very thankful to Andrew for showing me what means to be a leader and for all that he's taught me."Marvin Roca Jr., Senior Account Executive at The Rose Group Public Relations & Marketing
Got a question? Send me an email at [email protected].
Nurturing & Content Distribution
Master content distribution and lead nurturing.
Get maximum value from your marketing and sales content.
Attract more visitors to your website
Learn how to automate emails to get more booked meetings
Get more leads from your content, webinars, and events
"I've seen [Andrew] architect strategies and do the hands-on work to drive millions of website hits and many thousands of sales leads (both as a team of one and a leader or many)."- Prem Kumar, Co-Founder & CEO at Humanly.io
45-minute sessions
What to expect
Identify high-impact content
Uncover what’s driving results, spot low-hanging fruit, and focus on content that converts. Discover hidden opportunities for quick wins.
Get my playbooks
Learn how to capture leads with nurture sequences. Improve email & follow-up tactics.
Distribution checklist
Get a step-by-step guide to amplify your content’s reach. Ensure every piece gets maximum visibility across the right channels.
Pricing
You need a system — a relentless machine that distributes your content, gets your audience engaged, and keeps them coming back for more.In 45 minutes, I'll share practical, actionable steps you can take to get results noticed in the boardroom. You'll uncover quick wins and build a clear path forward.
$375 for a 45-minute session
"I highly recommend any company looking to build Marketing to partner with Andrew... [he] was the fuel that fed sales with many millions of dollars of pipeline."Josh Skinner, VP of Sales at Frontline Data Solutions
Got a question? Send me an email at [email protected].
Get PR without hiring a PR firm
Learn the secrets to landing repeatable press hits for your company.
You don't need a firm. You already have all the tools in-house to do as good a job as the so-called experts.
Get in front of the masses and grow your brand
Score great media coverage for free
Build your own in-house PR engine
"If you're lucky enough to work with Andrew, you'll be sure to win and learn all at the same time."- Marvin Roca Jr., Sr. Account Executive at The Rose Group Public Relations & Marketing
90-minute sessions
What to expect
Your hidden PR goldmine
You already have powerful stories—you just need to know how to leverage them. Together, we’ll find the angles that will catch journalist attention.
Learn the 3 Pitches
Learn how to craft pitches that get responses. Build journalist relationships and land coverage without outsourcing to a PR firm.
Amplify every hit
PR doesn’t stop when you get featured. I’ll show you how to amplify every press hit across your channels to drive SEO, inbound traffic, leads, and credibility.
Pricing
I've landed over 135 press hits in the top outlets. I know this because you can still see them today on NYT, HBR, WSJ, and more.In 45 minutes, we’ll transform how you approach PR and turn it into a powerful, cost-effective growth engine. You’ll leave with the playbook to get your brand noticed and drive real business results.
$749 for a 90-minute session
"[Andrew] has natural instincts for what will resonate with the press, is exceptionally skilled at PR, and possesses a genuine desire to just get the job done."Dave Smith, President & COO at Limeade by WebMD health Services
Got a question? Send me an email at [email protected].
The Lean Webinar Method
How to run profitable, high-impact webinars.
If you’re not doing webinars every week, you’re missing out. You don’t need a huge team or budget to pull it off.
Learn how to drive leads and content even with minimal resources
Engage and convert pipeline using topics your audience craves
Turn webinars into a repeatable marketing machine
"I'm particularly impressed with [Andrew's] execution of content, PR, and running great events. I would recommend him as a great option for early stage companies looking for traction and growth.- Meagen Eisenberg, CMO at Samsara (fmr CMO: Lacework, TripActions, MongoDB, DocuSign)
60-minute sessions
What to expect
How to craft content
The right way to use existing resources — customer stories, a guest expert, internal data, or just your team’s expertise.
Engage and convert
Get my tried-and-true playbook for preparing and running a webinar that converts viewers into leads, leads into customers.
Content atomization
Repurpose your webinar into blog posts, social posts, and even email sequences to maximize ROI.
Pricing
You don’t need a media team. You don’t need a huge budget. All you need is some inspiration, a plan, and a willingness to have fun.In 60 minutes, you will learn exactly how to use webinars to bring in dozens of sales-ready leads and added hundreds of new contacts to your marketing database.
$495 for a 60-minute session
"[Andrew] is exceptionally skilled at events/webinars and website conversion tactics... Most importantly he's a quality human being, full of integrity."Dave Smith, President & COO at Limeade by WebMD health Services
Got a question? Send me an email at [email protected].
Unlock SEO Success
In just 1 hour I'll teach you to nail SEO for the next 6 months.
Let me tell you a secret: Google is nothing more than a video game. And you can win it—if you know the fundamentals.
Learn surprisingly simple tactics to build lasting website traffic
Strip away the noise and focus on what actually works
Get feedback you can act on immediately
"I've seen [Andrew] architect strategies as well as do the hands-on work to drive millions of website hits. If you have a chance to work with Andrew... wherever Andrew goes he will level-up the growth side of the business."- Prem Kumar, Co-founder & CEO at Humanly.io
60-minute sessions
What to expect
Learn the game
SEO has turned into a bloated, overcomplicated mess. Learn the simple tactics that get results.
Use existing content
You don't need new content to rank higher. I'll teach you how to improve and optimize what you have to drive more traffic.
Less is more
I'll show you the habits you can implement in under 1 hour to keep climbing the rankings. No overhauls. Just compounding results.
Pricing
I’ve driven nearly a quarter billion views and millions in revenue for B2B startups. It's as simple as that.In 60 minutes, you'll learn to simplify your SEO strategy, reduce the complications, and start seeing better results each month.
$495 for a 60-minute session
"Andrew excels in a start-up environment where taking action, quick learning and iteration produce far better results. He's exceptionally skilled at website/conversion tactics."Dave Smith, President & COO at Limeade by WebMD health Services
Got a question? Send me an email at [email protected].